Fall Novelties to Surprise and Delight

Fall Novelties to Surprise and Delight

This September, we are delighted to introduce beloved Essentials in new finishes and fabrics, as well as collection expansions and a new product category that adds a comfortable and colourful element to home furnishings.

Beautiful in brown  

The iconic oak Bok dining table and chairs, as well as the popular Corto dining table, are now available in a brown-tainted varnish finish. A new option alongside the natural varnish finish and the black varnish finish, the brown makes for a good midway option. The result is a warm-toned wood with visible dimension and character in the grain.  

From the fashion industry  

The ever-comfortable N701 sofa is now available in an upholstery featuring recycled cotton from the fashion industry. The new Graphite textile is Italian made and features a technologically advanced flat weave, woven to allow movement in the cloth, which brings depth to the fabric’s surface. The fabric is refined and luxurious, enhancing what we love in the look and the feel of the modular N701.  

“I am pleased that, after five successful years, new life is breathed into the collection with the addition of a new, high-quality fabric made from a circular process.” —Jacques Deneef
Pictured: N701 sofa, Barrow poufs, Roller Max side table, Bok chair, Corto dining table
Pictured: N701 sofa, Barrow poufs, Roller Max side table, Bok chair, Corto dining table

Expanding collections  

Some popular series have been expanded with this fall launch to surprise and delight. Among the expansions include a wall shelf system in multiple sizes, a mirror, book ends and more to add to the PI collection, a sideboard to add to the Roller Max collection, and a wider rack to add to the Abstract collection. With these new items, there are more ways in which customers can fill their homes with their favourite Ethnicraft collections.

Pouf! A little magic in home comfort  

New to Ethnicraft this fall are a range of poufs for both indoor and outdoor use that add style and comfort to the home, as well as a surprising and complementary colour pop to enhance neutral décor. Indoor colourways for the Barrow poufs include off white, ginger and copper fabrics that can be matched with the current offerings already existing within our upholstered items. Outdoor colourways for the Donut poufs include Mocha, Marsala and Natural-checked fabrics that complement current wider outdoor lounge and dining offerings.  

Wall art worth its minerals  

Our collection has grown to include wall art with the new Layered Clay collection. The inspiration for these unique pieces comes from “Boomse klei”, the clay layers found in Belgian subsoil. Mineral pastes are applied by hand in different compositions, resulting in a captivating display of earthy colours and textures. The pieces are attractive as one decorative item or in multiples.  

Lifestyle and product imagery

Any of these high-resolution images, and many, many more, can be downloaded by clicking on the media gallery in the top right. You can also visit our media centre to find web imagery.

 

Magalie De Bruyn King George, Press Agency Belgium & Netherlands
Alexandra Lamand 14 septembre, agence presse France
Karen Brooking bde, Press Agency USA

 

About The Ethnicraft Group

Authenticity, simplicity and impeccable craftsmanship in creating sustainable furniture are what we believe in. In essence, we believe in good design. Ethnicraft has been an established name in the market for more than twenty five years. Craftsmanship and enduring design are at the core of our brand, and behind the simplicity in our pieces lies a constant drive for innovation. Incorporating advanced techniques, tools and wood-processing methods to our process of creation, each new design is revised and reworked to the last detail; every curve, texture and line a reflection of our design values.

The Ethnicraft Group
Scheldeweg, 5
28050 Boom
Belgium